Wix
Solcertain – B2B Solar Consulting Website Redesign in Wix
I redesigned this B2B solar consulting website in Wix, creating a clearer and conversion-focused digital presence for a company offering solar lead generation and marketing solutions. The result is a responsive, structured service website with improved hierarchy, streamlined navigation, and strategically placed calls-to-action – redesigned in Wix to increase demo bookings and drive business engagement.
Consulting
Solar Panels
Analysis – Performance & Responsiveness
The website was rebuilt in Wix with clarity, speed, and conversion performance in mind for a B2B solar audience.
Performance
Optimized Visual Assets: Hero visuals and marketing graphics compressed for fast load times.
Lean Content Structure: Services, case studies, and data blocks organized into lightweight sections to avoid performance bottlenecks.
Conversion-First Hierarchy: Key actions (Book Demo, Solar Course) prioritized above the fold to support LCP and engagement.
Responsiveness
Mobile-Optimized CTA Placement: Buttons such as Book Demo and Course resized and repositioned for touch interaction.
Adaptive Layout System: Multi-column sections collapse cleanly into vertical stacks on smaller screens.
Consistent Brand Presentation: Typography, spacing, and visuals scale proportionally across breakpoints.


Problem & Solution
Site & Business Challenges
Core offerings (lead generation, appointment booking, courses) lacked clear hierarchy.
Conversion actions were buried within dense content.
Messaging felt fragmented across multiple services.
Mobile navigation reduced engagement and demo requests.
My Solution
Structured Content Framework: Reorganized the site into clear sections — Hero, Services, Case Studies, Reports, Blog.
Conversion-Focused Navigation: Simplified menu and highlighted primary actions such as Book Demo.
Mobile-First Optimization: Improved button visibility, spacing, and tap-target sizing to reduce friction.
Trust & Data Integration: Added metrics, testimonials, and visual proof elements to strengthen credibility.
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